Customer Engagement
I’m thrilled to share some exciting news on behalf of the Maropost team: G2, the...
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Email Marketing
You know the phrase “you win some, you lose some.” This concept is applicable to...
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Customer Engagement
The holiday season is just around the corner. While it’s a time for family, friends,...
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Email Marketing
We’ve previously discussed the importance of email deliverability, as well as what it takes for...
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Email Marketing
Selecting the best email service provider (ESP) is a challenge. Committing to a vendor is...
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Email Marketing
Email marketing can be a shot in the dark, especially when you’re just starting out....
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Email Marketing
Did you know that the average email list churn rate is about 25-30% per year?...
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Customer Engagement
We’ve covered the importance of email for your marketing and customer engagement strategy; it is...
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Email Marketing
What are your marketing goals? They are likely along the lines of building brand awareness,...
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Email Marketing
Over half of consumers (61 percent) prefer brands to contact them through email. While their...
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Customer Engagement
Your goal as a marketer is likely developing first-rate experiences to build awareness and engagement,...
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Email Marketing
When it comes to email marketing, you want to make sure the right message reaches...
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