Product Updates
Introducing Maropost’s Product Roadmap
At Maropost, our mission is to connect companies to their customers at every step of...
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Marketing Cloud
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B2C Marketing
Maropost’s MarTech Checklist
According to Gartner, 29% of total marketing budget is now dedicated to marketing technology. On...
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Commerce Cloud
Marketing Cloud
Email Marketing
When To Set Up An Email Double Opt-In
If you take the name at face value, an email double opt-in sounds like twice...
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Marketing Cloud
Product Updates
All Systems Go: Introducing Our New and Improved Status Page
At Maropost, we work hard to keep service interruptions to a minimum, but like any...
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Marketing Cloud
Customer Engagement
Our Customers have Spoken: Maropost Leads in Marketing Automation, Marketing Analytics, and Personalization Software
I’m thrilled to share some exciting news on behalf of the Maropost team: G2, the...
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Marketing Cloud
Email Marketing
Email Unsubscribe Rates: Why Should You Care?
You know the phrase “you win some, you lose some.” This concept is applicable to...
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Marketing Cloud
Customer Engagement
Create Holiday Email Campaigns Worth Celebrating
The holiday season is just around the corner. While it’s a time for family, friends,...
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Commerce Cloud
Marketing Cloud
Product Updates
Product Updates: The Innovations Portal is now open!
We are excited to open the Maropost Innovations Portal for our customers. There are lots...
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Marketing Cloud
Email Marketing
Email Deliverability Glossary
We’ve previously discussed the importance of email deliverability, as well as what it takes for...
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Marketing Cloud
Email Marketing
Questions to Help You Choose an Email Service Provider
Selecting the best email service provider (ESP) is a challenge. Committing to a vendor is...
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Marketing Cloud
Email Marketing
Make Your A/B Tests Work for You
Email marketing can be a shot in the dark, especially when you’re just starting out....
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Marketing Cloud
Customer Engagement
Introducing the Customer Engagement 101 Video Series
If you’ve been following us on social media, you may have noticed various videos featured...
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Marketing Cloud