Customer Engagement
Get Your PhD in Customer Engagement with Our Video Series
Ready to take your customer engagement strategy up a notch? Feel like you get the...
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Email Marketing
Must-Have Email Campaigns: The Re-Engagement Email
Did you know that the average email list churn rate is about 25-30% per year?...
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Marketing Cloud
Customer Engagement
Aiming for Personalization? Your Email-Only Customer Engagement Isn’t Cutting It
We’ve covered the importance of email for your marketing and customer engagement strategy; it is...
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Marketing Cloud
B2C Marketing
3 Customer Engagement Strategies that Marketing Rockstars are Using
Today, email is about quality over quantity. Maropost customers send almost two billion emails each...
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Marketing Cloud
Marketing Automation
Product Updates: Automatically add SMS contacts and A/B campaign improvements
Keep an eye out for monthly Product Updates! It’s our way of keeping you in...
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Marketing Cloud
Email Marketing
How to Build an Email List－The Easy Way
What are your marketing goals? They are likely along the lines of building brand awareness,...
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Marketing Cloud
Email Marketing
Must-Have Email Campaigns: The Newsletter
Over half of consumers (61 percent) prefer brands to contact them through email. While their...
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Marketing Cloud
B2C Marketing
Creating a Landing Page that Converts
It’s not just enough to have a landing page; creating a landing page that converts...
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Marketing Cloud
Customer Engagement
Must-Have Email Campaigns: The Post-Purchase Email
Your goal as a marketer is likely developing first-rate experiences to build awareness and engagement,...
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Commerce Cloud
Marketing Cloud
Email Marketing
Timing is Everything for Email Campaigns
When it comes to email marketing, you want to make sure the right message reaches...
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Marketing Cloud
Email Marketing
10 Essential Email Marketing Metrics
Your email campaign is set in motion; now it’s time to monitor and measure its...
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Marketing Cloud
B2C Marketing
The Tools You Need to Survive in Today’s Consumer Market
When adapting your business strategy for optimizing revenue, every decision you make must take revenue...
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Marketing Cloud